A visit into Central Philadelphia today discovered a majestic find in merchandising. 17th Street's Miel Patisserie is a distinguished pastry producer, retailer, and cafe. The golden display cases, European feel, and royal embellishments and props capture a truly unique merchandising technique and grand environment. The proprietor Daniel Jafarian was friendly and open to my quick snap shots of his location below. Professional merchandising truly comes natural to Miel Patisserie who has a central bake-shop in Cherry Hill, NJ and services the greater region with specialties, wedding cakes, and a wonderful location to satisfy a caffeine or sugar craving.
Miel Patisserie 204 South 17th Street, Philadelphia, PA
The top shelf uses proper use of contrast to create maximum impact by separating like colors with a darker color.
High-end furniture, stately tiles, euro-chairs with cafe tables, backed by a mid-height mirror extending the look of the room add a grand environment to enjoy an espresso.
A Kingly Prop to merchandise fresh cookies.
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