When Merchandise Food is not consulting retail food stores...we're building fun retail programs, products, & ideas:
New! Customizable Farm Adventure Coloring Books
Educate young learners at your farm and beyond! Our customizable coloring book program allows you to maximizing profit opportunities:
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The front cover features a customizable farm name and tagline. Keep in mind the coloring book features farms of many types and may not necessarily reflect your specific farm's crops or attractions. |
Here's one of the 16 farm-centric inside coloring pages. Inside our print partners ordering portal you can see each non-customizable coloring page. If you have a specific print need or a larger project you can contact us directly to discuss further. |
The full color back cover page allows you to add a set of contact information, a photo area, call to action and a story. Frankly, you can use the space for nearly anything you might desire! |
Strategy Session
In 2010 our consultant implemented a farmers market strategy and increased sales by double digits! We called it "SPEND ($)10", (Yes, inflation is going to notch this sales level up a bit this year) We decided that if we could get every average vegetable stand sale around $5 to $10 we could easily offer a simple free item to the customer, (in our case a fresh produce item we were "long" on that day) and significantly increase our sales. It works!
Here's a few recommended ways to use our coloring book program.
In 2010 our consultant implemented a farmers market strategy and increased sales by double digits! We called it "SPEND ($)10", (Yes, inflation is going to notch this sales level up a bit this year) We decided that if we could get every average vegetable stand sale around $5 to $10 we could easily offer a simple free item to the customer, (in our case a fresh produce item we were "long" on that day) and significantly increase our sales. It works!
Here's a few recommended ways to use our coloring book program.
- Drive Sales & Larger Baskets: Customize our highly fun & colorful coloring book and offer them for sale at $4-$5 each. You'll be able to at a minimum double your money on everyone sold OR offer one for free with every $50 purchase (or set your own dollar amount), (essentially a 10% or less discount that costs you less than the retail dollar value) to drive sales. You'll be amazed at what a marketing promotion can generate if it's well communicated and signed properly! Usually the fun and large sales also generate smiles, excitement, and a whole lot of positive momentum!
- Marketing Memories: Remember it's also a marketing piece which might live on in someone's home for future months helping family's remember fun memories at your location. Included on the back is a little summary of your farm with all your contact information!
- Farm Tours & Birthday Package Take-Away: Include a coloring book into your farm tour or Birthday / Special day package as an easy fun take-away.
- Giveaways: Need a simple promotional giveaway item that encourages education and fun for kids? Consider a coloring book giveaway at an upcoming event on your farm.
READY TO BUILD YOUR FARM'S COLORING BOOKS?
IF YOU HAVE A CUSTOM RETAIL PRINT / PROMOTIONAL / SIGNAGE NEED FOR YOUR FARM STORE
PLEASE CONTACT US DIRECTLY
Jonathan Raduns @ 585-750-0182
